When it comes to cool, cultishly-adored Korean imports, beauty products tend to steal the spotlight (as do Kpop stars).

Han Hyun-min, a young up-and coming Korean-Nigerian model, has fought racism to become one of the most exciting new faces in the Korean fashion scene.



M.A.C works with Korean design duo Steve J and Yoni P for a fun, graphic and colourful new makeup collection


Fashion has never been one to shy away from scenes considered edgy or fringe, which could make it the perfect partner for the growing cannabis industry.

When Paris-based Vetements and announced their much anticipated garage sale at the beginning of Seoul Fashion Week, a streetwear-savvy crowd lined up outside.

Why not get mom something a little different this year and introduce her to the super funky (and effective) world of K-beauty.

If your social media feed is filled with cherry blossoms and beach photos, it only means one thing: the sun is up and it’s time to stow away your heavy winter clothes. Still feeling drab?

Skincare products from South Korea are sweeping the West. Snail slime, anyone?